By Troy Dreier
Published on Streaming Media
Making it easier for brands to connect with followers using the Stories format, Tel Aviv-based Minute.ly today launches an automated solution. Minute.ly services uses artificial intelligence (AI) to optimize brand videos. The new Stories offering analyzes long-form video, determines the best sections to turn into a story. then creates a vertical video that can be shared across platforms. What’s more, the solution updates brand Stories each day so there’s always fresh content for followers to discover.
Minute.ly estimates that viewers currently watch 150 million daily Stories on Facebook, 190 million on Snapchat, and 300 million on Instagram.
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